With an audience of millions, the coronation of King Charles III is set to attract massive attention. From the massive crowds lining the procession route in London, to all those watching on TV, or taking part in local events; this is an event that will undoubtedly prove popular.

For businesses, it marks an incredible opportunity to capitalise on the event and the opportunities it presents especially when it comes to promotional activity.

Employing extra merchandising staff to encourage sampling of specially created food or to distribute special promotional merchandise like key rings, pens, mugs, t-shirts, caps, flags and bunting is a great way to develop a brand and attract new customers. It helps create a buzz about your products and give your brand extra visibility.

A big advantage to using promotional products in this way is that they are inexpensive, and useful – which is important given the increasing attention being paid to issues of sustainability. Compared to other forms of advertising, distributing promotional products is relatively cheap allowing you to get your brand in front of a massive audience without breaking the bank.

Nor is it just a one off use for a couple of days. If you carefully choose your products and position your brand carefully, such items can remain in use for some time for example every time someone uses a pen bearing a logo or brand name, it provides an instant reminder ensuring users are aware of the brand.

Distributing promotional products shows appreciation for your customer base, and arouses interest from potential customers. It encourages customer loyalty and repeat business which is really important to every business.

With the Coronation looming in just a matter of weeks, there is still time to take advantage of the potential marketing opportunities. All it needs is a little preparation and thought to decide what type of promotional material you want to distribute. Think too about the locations you propose to use – do you want to focus on handing out items at the big events around the Coronation itself or work on a more local basis offering food samples instore or at festivals? Or providing promotional merchandise for use by local community groups holding events over the Coronation period?

Don’t forget to book your promotional staff early as demand is high

Talk to us as early as possible to ensure that you get the staff you need, in whatever location you require.

The post King Charles III Coronation – Saturday, 6 May 2023 appeared first on Dreams Agency.

The races, a day filled with laughter, drinks, crowds and big winnings! The races are a one of the most popular sports when it comes down to betting, as it defines the races and has kept it fun and alive for so many years, everyone enjoys the competition, as to who’s horse will win or lose as they race down the final stetch the adrenaline and tension is always amazing (especially if you see your horse at the front).

It is a day that can be spent with family and friends, an opportunity to relax, unwind and dress up in gorgeous dresses and smart suits as well as also having a few drinks in the sun. There is usually an entertainment section you can pop down and enjoy some music and dancing. Some races are family friendly so there may be entertainers, face painters or stalls for the children to enjoy as well.

Promotional staff for your event

With races happening all over the country e.g., Ascot, Cheltenham, Aintree, Warwick and more, Envisage are always more than happy to source you a variety of fabulous staff ranging from hostesses handing you a glass of bubbly upon guests arriving, marshals ensuring everyone is where they should be, brand ambassadors to help spread the word of products, sampling staff and hospitality staff to assist behind the bar or food areas.

Ensuring Excellence with Dreams Agency

All of our staff have plenty of experience in these sectors and are all professional and aim to fulfil all your requirements for not only yourselves but everyone they meet and serve. As a company we understand that having staff on your events who have a passion for the sport and enjoy it just as much as you are what makes your event more enjoyable and relaxed.

The post A day at the races appeared first on Dreams Agency.

Organising events is not for the faint hearted. It needs a lot of skill and attention to make every event successful. Make sure your choice is right by ensuring your chosen company has all the key characteristics required.

We’ve identified the seven key characteristics needed by a global event staffing agency.

Experience

An events agency needs the right background, proving it has organised successful events in the past. This means they will know the type of staff that will be needed as well as the potential problems and issues that could arise. A good agency will know how to deal with emergencies and unexpected situations.

Versatility

Flexibility and versatility are crucial when it comes to organising events.

Calmness

No matter how stressful, no matter what is going wrong, a good events agency will remain calm under pressure, ensuring all timetables are met.

Reliable

Every member of an events team needs to be reliable. You need to know that you can trust them to do the job under any circumstances. Companies need to have the confidence that their chosen events company will have a team in place, ready to work as and when needed with minimal supervision and that tasks will be completed on time.

Good Availability

It is very important that an events team is available as requested. If they say they are offering 24/7 support, then that is what must be provided. Hours can be long especially at events such as concerts and exhibitions and events teams need to be available during the entire time.

Personality

Events teams need to be pleasant, approachable, friendly, outgoing. Good communication skills are crucial. Above all, events people need to smile and talk to anyone!

Enthusiasm

It might be 10 o’clock at night and the events team has been on site since eight in the morning – but the team still has to be just as enthusiastic, efficient whatever the time. Even when tired, the job has to be done just as enthusiastically. Managing events is hard work, and your team has to be able to constantly motivate others and keep going until the end.

Need to hire staff for an event?

Dreams Agency, also part of the Envisage Agency Group, have been supplying temporary staff to events since 2010. The people we provide have all the above skills. If you want to find our more or simply get a quote pop us an email or give us a call, you will find our contact details here!

The post Seven things you should look for when choosing a staffing agency appeared first on Dreams Agency.

Intensely varied, interesting and challenging are just a few of the words that describe the work of promotional or exhibition staff. The work is continuously changing, with no two days ever the same. One day you may be working as an extra in a crowd scene in a film. The next day, you might be at an exhibition helping promote a product. Alternatively you might be helping a PR agency carry out an eye catching stunt or acting as a brand ambassador in a retail store.

Getting it right every time is important, whatever the assignment. You need to be very flexible and able to cope with a variety of tasks.

Career wise, it offers lots of opportunities to explore different work styles and gain valuable experience.

Promo Work – Etiquette hints and tips

Working in such a wide range of venues and undertaking a constantly changing selection of roles does mean you need to be prepared for anything. Make sure you have all the details in advance. Check you know the location, how to get there and exactly what you need to do. Most importantly – arrive ahead of time!

The best promo staff are always prepared

Check out weather forecasts. In winter warm, waterproof clothing is essential. In summer, a good supply of sunscreen will be required, and make sure you are wearing comfortable, lightweight clothes. Always have some spare clothes in a bag – you never know when they might be needed!

Take some refreshments with you. Days on set can be long and tiring. You don’t want to be caught up in long queues or suffering from thirst.

Have some spare shoes at hand. When you are on your feet all day, having a change of shoes can make a massive difference to your comfort.

Dress suitably. Find out what type of clothing you need to wear. It is no use going in jeans and t-shirt for a formal presentation, or reception during an exhibition.

Research your role. Make sure you know what your role is going to be. Find out about the film or product with which you will be involved. Being well informed will enable you to present yourself much more professionally and make it more likely that you will be asked back on future occasions.

Think about your own ‘personal brand’

Aim to make a positive impression on every client. Be prepared in advance, have a bag available with spare clothing, refreshments, and a waterproof. Make sure you look right for the part you are playing.

Make sure your casting agency has all the correct information about you. Tell them if you change your telephone number, move house or learn a new skill. Provide new photographs regularly.

Above all, be polite, helpful and be prepared to go that little bit extra especially if you want repeat bookings.

The post Want to work as Promotional Staff? How to get it right? appeared first on Dreams Agency.

When you do not have the right promo staff behind your brand, everything from your sales to the customer experience can be negatively impacted. By working with a quality, reliable and experienced promotional agency, you can hire people who are exceptional at what they do.

Hiring a promo staff member or team to engage with potential customers and make a huge first impression is something that will drive customers back to your brand.

Avoid these 4 mistakes that exhibitors make, and you will be passing with flying colours at your next event!

Mistake #1: Hiring staff based solely on their appearance

Depending on what type of staff you are hiring, you typically should not hire staff based on appearance alone. If you are an acting/model production company then hiring staff for these purposes are recommended and of course you will have your own idea of who’s “look” will fit your style of shoot.

When you hire staff, your main intentions should be about results and the staff being “very attractive” does not always mean that they have the correct and relevant experience to do the job to a high standard. You can always contact Dreams Agency for suggestions on staff.

Mistake #2: Waiting until the last minute to hire promo staff

Waiting until the last minute to hire your staff can negatively impact your success at a trade show for many reasons such as:
• Staff will not have enough time to learn about your brand.
• Top agency staff members will be booked up.

When you book your staff with plenty of time before the event start date, it allows the staff to understand your brand and message you want to put across to the public. If there is a script for the staff to learn, they should receive it a minimum of four weeks before the event. At least one week before the event, they should have a detailed schedule that includes contact information, addresses, dress code guidelines, job roles and objectives. This will ensure the staff you have will be able to perform to the best of their abilities.

Mistake #3: Choosing the agency that costs the least

Spending the bare minimum when you want to hire a service is not always the best thing to do! Of course, if you are on a tight budget and you need costs to fit within it you would go for the lowest possible cost. If you wanted to get your car cleaned, you would go for the service that was slightly more expensive as you would expect a better service. Hiring promotional staff is no different.

Think about it – if an agency is charging a low rate, how much could they possibly pay their staff? How motivated and interested will underpaid staff members be? When considering a promotional staff agency, the price point should only be one of the deciding factors. Paying a cheap rate might save you money now, but you may not get the results you expected.

Mistake #4: Not communicating with the promotional staff agency

Laying out your plan and details of your event to an agency straight away is one of the easiest ways to get the ball rolling. Contacting an agency and explaining all the details including: Dates, times, location, how many staff and what the event details are, will allow the agency to work efficiently and be able to source the suitable staff for you.

Good Agencies will be able to provide profiles of staff members for your selection, this way you can pick the staff that you think would most suit your event yourself!

Do you want to hire promotional staff?

If you have an upcoming or ongoing event and need reliable and experienced promotional staff, then make sure you do not make the above mistakes. Simply call us on 0844 800 0071 or pop us an email to discuss further.

The post The 4 Biggest Mistakes that Exhibitors Make When Hiring Promotion Staff appeared first on Dreams Agency.

Is it worthwhile hiring temporary staff for an exhibition?

If you have a stand at an exhibition or a booth at an event then its likely crossed your mind if you may need extra help.

Simple answer to that question is yes, you will need help.

Talking to visitors to your stand, attracting them over, selling your services, engaging in conversation, managing people waiting so they don’t leave your stand is a lot to organise. You then have to think about making refreshments, looking after stock and who will look after the stand when you need a break!

Right, so there it is, you know you need help.

But then, you have the question…who can I trust? Who is going to be as good as you when it comes to selling or promoting your business and its service?

Hire exhibition staff

You need to speak to professional agency. Not a recruitment company, but an agency that actually specialises in providing temporary staff at exhibitions and events is what you need.

There are some key things to look out for when contracting the services of a promotions agency. Little nuggets that will demonstrate they can not only help on your stand but actually make more sales and make better connections…

• Do they provide promotional staff across the UK?
• How long have they been in business?
• Will you have the opportunity to review the staff, see images and consider their experience?
• Does the agency have staff available in the area you are exhibiting (you don’t want to have to pay for additional travel expenses!)
• Will they provide backup staff if the one you have selected is unwell and able to attend?
• Find out how the agency briefs the staff. This is so important because you want to be confident they know your business and can hit the ground running.
• Do they have a process for managing the staff arriving on time each day?
• Will the agency provide an account manager that will look after you throughout?

If you speak with Dreams Agency then you will be in good hands. All the questions you need to be asking above are a massive tick.

Hiring exhibition and event staff from Dreams Agency

Dreams agency has been providing temporary staff at events and exhibitions for more than 11 years. You can hire exhibitions girls that can deliver pretty much anything you will need on your stand….

• Data capture & lead generation
• Sales
• Hospitality
• Product demonstration
• Set up and pack down

You can even hire models, actors and costume performers!

To get in contact with Dreams Agency and learn more about the staff they can provide for you call 0844 740 7056 or pop over an email.

The post Is it worthwhile hiring temporary staff for an exhibition? appeared first on Dreams Agency.

The Importance of Roadshow Staff

A roadshow is a great way to reach out and meet people. Whether your roadshow is an information giving, raising awareness or introducing a new product to the market, roadshow staff are invaluable. But why?

On Brand Message

As a brand, you have worked hard to develop every aspect of who you are and what you do. From choosing the colours of your logo to the words you use to describe your products or services, what you do and so on, brand persona also needs to on message at events, including roadshows.

With professional roadshow staff, you want your on-brand message to be clear. Your customers will certainly appreciate it!

Consistency of Team

Hiring a team of roadshow staff to take it around the county or country is clearly a win-win situation. Professional promotional staff have a vested interest in the roadshow doing well.
As a promotional staffing agency, we know our reputation is only as good as the last job that we did. We have complete confidence in our staff but for you, the benefits are bigger than this.
Consistency in the message you are trying to get across as part of your event is the crux of the whole thing. And with a professional team, consistency is guaranteed.

Trust in your Team

You need to know that your event is in safe hands. Outsourcing the staffing of a roadshow to a promotional staffing agency may seem like a big leap of faith but, when your objectives for the event are clear, you can trust the roadshow team to deliver.

Professional roadshow staff understand the importance of emotional connections

People buy from people but even if your roadshow is about something else other than sales, making a favourable and memorable is still key to a successful event. And that means hiring a team of roadshow staff who understand how to make connections with people but, more importantly, how to help them remember who you are, what you do and so on.
Understand their role

No two events or roadshows are the same. And that means different people will be attending with differing agendas too. You need a roadshow team who know how to adapt to the project but also to the people that they will be introducing your brand too. fully briefed before they arrive, our roadshow teams are at the top of their game when it comes to adapting their style so that the objectives of an event are met.

Leave it to the professionals!

Your roadshow event is important. It has taken time, money and energy to pull the concept together and turn it into a reality. The temptation is to assume that you have the skills, time and energy to staff the show too.

This isn’t always the case. So why invest in your roadshow only for it to fall at the final hurdle? Hiring roadshow staff ensures the success of your event – email or call us to find out more about our roadshow promotional staffing services.

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